Tag: covid

COVID-19 presents one of the most unique challenges many businesses have, and likely ever will face, causing social upheaval, economic changes, and global uncertainty. It presents everyone with quite a difficult series of hurdles to navigate. First came adapting, particularly to the initial plunge – the panic, closures, sudden drops in business. Next came the pivot, where businesses have to look for opportunities and new ways of generating business in order to keep afloat. Then lastly comes that period of recovery, and the long trek of returning to normality.

This isn’t a headline we ever thought we’d write, but now more than ever, Australian businesses need to embrace digital-readiness. There’s tough times ahead, and in the coming months, businesses are going to rely more than ever on a robust digital strategy to stay competitive, or even make it through.