To anyone unfamiliar with the in-depth, behind-the-scenes structure of Facebook ad campaigns, the difference between a fully-fledged FB ad and a simple boosted post can quite easily go over your head. In many cases, understanding the difference doesn’t necessarily matter, but
As a Facebook marketer who is across hundreds of advertising accounts a year, it’s only a matter of time before an ad account is banned. Sometimes, it’s your because the ads went against Facebook’s advertising policies, but a depressingly common
A client Glide has been lucky enough to work with since 2018, R.I.C Publications is an online retailer selling textbooks and learning resources based on the current Australian Curriculum to schools and students in Australia and New Zealand.
We’ve been privileged to work with BabyHeart since mid-2019, and online eCommerce store that primarily sells fetal heart dopplers to newly expectant mums around Australia.
Facebook Messenger bots are an essential tool for lead generation for marketers. If you’re not using them, then dollars are being left on the table.